How Our Team Delivered Powerful Insights and Personalization for MyMLA
Meat & Livestock Australia (MLA) plays an incredibly important role driving research in and representing the AUD 74-billion Australian meat industry. Its role is to support beef, sheep and goat producers with research, education, governance, marketing, and product services while also supporting the Australian government and driving the implementation of common standards in the red meat industry.
Project Information
Visit WebsiteJanuary 2019
Our Partnership
We have delivered over 30 sites for the various MLA business units since our partnership began in 2019, but in 2023 Niteco and MLA delivered the complete rebuild of the personalized live dashboard known as ‘myMLA‘. The dashboard uses a combination of AI and manual flexibility to allow members a customized single point of access and view of all their types of production and subscriptions, tracking sales and transport of their stock, individual and market prices, research and licenses across the MLA ecosystem
This level of personalization and analytics allows MLA insights into the information its members are seeking and invest more in these areas.
that we celebrate.
