In a recent visit to Niteco’s office in Vietnam, Electrolux’s Andy Chang and Zhenbei Li talked about the long-term partnership between Niteco and Electrolux, and why the global leader in home and kitchen appliances loves working with a one stop shop agency like Niteco.
Since 2018, Niteco has been Electrolux’s vendor of choice to drive its growth and digital transformation.
Starting from providing support and maintenance services for 6 sites, the number of Electrolux websites managed by Niteco has grown to more than 120 sites including several Ecommerce sites in a number of markets around the world.
With Niteco’s expertise in Optimizely and Digital Marketing, our partnership has also grown to include a wide variety of services such as web development, data analytics, conversion rate optimization, SEO, email marketing, and UI/UX design.
In 2021, Niteco won the Optimizer Award for Best B2B Buying Experience and the Optimizer Award for Most Customer Centric Digital Experience for Electrolux Australia site and AEG Australia site, respectively.
For Electrolux Marketing Technology Director Andy Chang, Niteco has built trust with Electrolux through results and transparency throughout their journey of scaling up with technology capabilities.
“You help us put more awareness and focus in the solutions we build and that is already a big step for us,” Chang said.
For more information about our work and what we do, visit: https://niteco.com/our-work/